Difference between revisions of "Revenue management"
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'''Revenue management''' (aka. '''RM''') is the process of periodically reviewing transactions for goods or services already supplied and to forecast future demand behavior in order to adjust prices and products/services availability by market micro segment. | '''Revenue management''' (aka. '''RM''') is the process of periodically reviewing transactions for goods or services already supplied and to forecast future demand behavior in order to adjust prices and products/services availability by market micro segment. | ||
| − | It is also known as | + | It is also known as [[Yield management]]. |
[[Category:Method]] | [[Category:Method]] | ||
Latest revision as of 11:01, 10 January 2013
Revenue management (aka. RM) is the process of periodically reviewing transactions for goods or services already supplied and to forecast future demand behavior in order to adjust prices and products/services availability by market micro segment.
It is also known as Yield management.