Volume hurdle

From Pricing Wiki
Revision as of 18:46, 9 January 2013 by Professional Pricing Society (talk | contribs) (Created page with "In conducting a Profit sensitivity analysis of a price decrease, the '''volume hurdle''' defines the minimum required volume increase for a price decrease to improve the [...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

In conducting a Profit sensitivity analysis of a price decrease, the volume hurdle defines the minimum required volume increase for a price decrease to improve the firm’s profits.