Substitutes

From Pricing Wiki
Revision as of 19:15, 9 January 2013 by Clement Chatelet (talk | contribs) (1 revision: Import Pages Professional Pricing Society)
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to: navigation, search

Substitutes refers to two goods (or more) for which the purchase of one good decreases the likelihood of the purchase of the second good. The goods can be products or services.