Difference between revisions of "Price bundle"
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| − | '''Price bundle''' refers to the sale of two or more goods in a single transaction at a price which is below the sum price of the individual goods but above the price of any good within the bundle as a market wide offering. Distinct from other forms of bundling, price bundling bundles market segment to improve profits. | + | '''Price bundle''' refers to the sale of two or more goods in a single transaction at a [[Price|price]] which is below the sum price of the individual goods but above the price of any good within the bundle as a market wide offering. Distinct from other forms of bundling, '''price bundling''' bundles market segment to improve profits. |
Revision as of 14:41, 9 January 2013
Price bundle refers to the sale of two or more goods in a single transaction at a price which is below the sum price of the individual goods but above the price of any good within the bundle as a market wide offering. Distinct from other forms of bundling, price bundling bundles market segment to improve profits.