Benefits floor

From Pricing Wiki
Revision as of 14:59, 8 January 2013 by Professional Pricing Society (talk | contribs) (Created page with "The '''benefits floor''' is the perceived minimum benefits demanded within a product category to warrant purchase by a customer or customer segment. == See also == *[[Benefi...")
(diff) ← Older revision | Latest revision (diff) | Newer revision → (diff)
Jump to navigation Jump to search

The benefits floor is the perceived minimum benefits demanded within a product category to warrant purchase by a customer or customer segment.

See also