Signpost pricing
Revision as of 19:15, 9 January 2013 by Clement Chatelet (talk | contribs) (1 revision: Import Pages Professional Pricing Society)
Signpost pricing is the action of pricing a popular or frequently purchased good at a relatively low price point in order to signal to customers that the overall prices within the store are also relatively low. Sometimes referred to as loss-leader pricing or milk pricing.